PELL CITY -- Chris Christian, the newly elected Pell City Chamber of Commerce president, unveiled the organization’s three-year Strategic Plan at Thursday night’s annual stakeholders meeting.

“We had a lot of exciting things that happened this past year,” Christian said at the meeting, which was at Louie’s Grill in Cropwell.

He said the Chamber is focusing on three big events for the upcoming year, including the annual Block Party, Christmas Parade and the annual Awards Banquet.

Christian said the Chamber partnered with the St. Clair County Economic Development Council to develop a Three-Year Strategic Plan.

“We discussed the good and the bad, and things we could improve on,” Christian said.

He said a list of ideas was reviewed by a committee, which focused and narrowed the list so a three-year plan could be developed.

Christian said the plan is basically goals, set by the committee, which the Chamber will work towards achieving.

One of those goals involves membership. “We want to grow our membership by 25 percent in the next three years,” Christian said.

He said the Chamber also wants to engage membership for input and feedback on how to best allocate resources and services.

The plan includes developing social media and market strategies and creating and distributing welcome packages to new businesses.  

The plan calls for promoting Logan Martin Lake, as well as better informing membership and residents of area events, utilizing a Community Calendar.

Within the next three years, the Pell City Chamber also wants to establish an ambassador program with Pell City High School and enhance outreach programs by offering seminars, tours and appreciation events.

Additionally, the Chamber wants to assist in developing a local workforce through workshops and help the business community connect with workers through job fairs, while assisting professionals in the Chamber with continuing education opportunities.

Christian said it is going to take everyone working together to achieve the goals of the three-year strategic plan.

“I’m very excited about it,” he said. “I can’t wait to get started on it.”

At Thursday night’s meeting, St. Clair County District Court Judge Alan Furr administered the oath of office to four new board members, Caran Wilbanks, Emily Norris, Denise Olivastri and Meighan Posey.

The Chamber’s new officers were also announced at the two-hour meeting – Christian, Greg Weber as president-elect, Kelly Furgerson as vice president and Ashley St. John as treasurer.