You are the owner of this article.
You have permission to edit this article.

OK boomer, can you save the wine industry?

  • Comments

Every year, Rob McMillan, executive vice president and founder of Silicon Valley Bank’s wine division, publishes the equivalent of the State of  the Union address, called the State of the Wine Industry Report. That the bank should have a wine division is no coincidence.

Silicon Valley, best known for the tech industry, is peppered with wineries. Situated south of San Francisco, it is not that far removed from Napa and Sonoma to the north.