Secrets of what's driving American travelers this season
by Brandpoint (ARA) Sponsored Content
Apr 29, 2013 | 18085 views | 0 0 comments | 367 367 recommendations | email to a friend | print
(BPT) - Now that spring has sprung, drivers will be hitting the road in earnest to enjoy the warmer weather. In fact, according to Hankook Tire’s latest Quarterly Gauge Index, 56 percent of Americans are planning to take a road trip that involves driving 50 miles or more. On average, they estimate they will drive 1,025 miles. What is it about spring - besides the obvious pleasurable weather - that has so many people hitting the road?

Family time: The same survey found that one third of Americans will consider taking a road trip for family reunions. Not only is the warmer weather ideal for driving, it is perfect for picnics, barbecues and other fun outdoor activities. Mother’s Day and Father’s Day are also on the horizon. Hankook Tire’s Gauge Index found that those who drive to their mother’s houses to celebrate Mother’s Day drive an average of 320 miles, and those who drive to their father’s houses to celebrate Father’s Day drive an average of 355 miles.

Music concerts and festivals: The sounds of birds chirping aren’t the only tunes filling the spring skies. From Coachella to the New Orleans Jazz Festival to Bonnaroo, music fans will rack up the miles to jam with their favorite artists.

Sporting events: With America’s favorite pastime in full swing, many people will be traveling to their local ballparks to take in all the action. But why stop there? Avid fans also pack up and follow their teams to opponents’ stadiums.

There is no shortage of reasons for taking a drive this spring, but before cruising away you will want to take care of a few items.

Spring cleaning - Carry your spring cleaning efforts to your vehicle and make sure it is tidy before heading out. Hankook Tire found out that 49 percent of American drivers polled stated they plan to clean their cars before their closets this spring, compared to 32 percent who said they will first clean their closets. The survey also uncovered that not all Americans share a spring cleaning mindset. Nineteen percent do not intend to clean their cars or their closets.

Check that tire pressure – Drivers should check tire pressure at least once a month to ensure proper inflation. When tires are underinflated, they wear out faster, are less efficient and waste energy and fuel. Properly inflated tires save you money at the pump. According to the U.S. Department of Energy, you can improve your gas mileage by up to 3.3 percent by keeping your tires inflated to the proper pressure. Under-inflated tires can lower gas mileage by 0.3 percent for every 1 psi drop in pressure of all four tires

Avoid potholes - Potholes are prevalent in the spring, when temperatures rise and high moisture levels cause sinkholes. Try not to drive directly over potholes to mitigate any damage to your tires. 

Be prepared for any weather – Spring isn’t all sunshine, as rain is often sprinkled into weather forecasts. Tires like the Hankook Ventus S1 noble2 have an advanced silica tread compound for improved traction in both wet and dry conditions. They also offer lower rolling resistance, delivering improved efficiency and fuel savings by minimizing wasted energy.
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Secrets of what's driving American travelers this season by Brandpoint (ARA) Sponsored Content

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